Coming up with press release ideas on a regular basis can be a challenge. Here is a press release ideas checklist, based on nine year’s experience of running a PR…
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Do you send out press releases? If you do, include your full website address (URL) within the press release text. Provide a reason why the URL should be included. Printed…
If media coverage is part of your promotional mix, add a Press Room web page to your website. This is a professional touch and will help journalists. Therefore, it will…
I was asked Walter Blackburn, founder of Presenting Success, who is an experienced public speaking and presentations skills trainer. Here is my response: Yes, PR works and it is a great…
In the last century, I ran a PR agency for nine years. We made lots of companies and brands famous in their marketplaces, via media relations. I was often asked…
