Within an increasingly digital economy, enterprises need to have an integrated digital marketing strategy in order to manage the flow of information and the customer journey (prospect, ‘tell me more’,…
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I am a Mailchimp consultant and trainer www.mailchimptraining.co.uk and I am often asked about CRM systems that work well with Mailchimp. Capsule CRM https://capsulecrm.com integrates with Mailchimp. Capsule is based…
I am busy marketing consultant, trainer, speaker and author. My wife and I have four (grown up) children, one house, one garden and our own business. My email inbox is…
I am often asked about the benefits of having a CRM system. After all, what is wrong with having all of your contacts in Outlook, Excel or within an old…
Marketing automation enables you to to send emails to customers, which are triggered by their behaviour. I know of a company that specialises in this area and they routinely quadruple…
Are you looking for a Mailchimp training open course or in-house Mailchimp training? I have used a range of other email marketing services – so why did I go with…
A client asked me to show them around Google Analytics. So I am writing a guide on this subject. It contains a ‘cheat sheet’ of some of the best bits of…
MailChimp is a cloud based ESP (Email Service Provider) for the production of e-newsletters, e-shots or other email based messages. You can login and use it via a web browser…
Buffer https://bufferapp.com enables you to load up several days’ worth of social media updates, press the button and forget about it. Buffer offers a free version (up to 10 posts)…
According to Wikipedia: “Big data is… any collection of data sets so large and complex that it becomes difficult to process using traditional data processing applications.” Global software company SAS…
