Marketing is all about customers.
Focus on your customers and their needs.
Think of a timeline.
Past, Present and Prospective.
Who has bought from you in the Past?
How can you reawaken their interest?
Who is buying from you in the Present?
How can you reward their loyalty?
Who are your Prospective customers?
How can you reach them?
Marketing is all about customers.
How can you serve them even better than you are today?